[3 Month] Digital Advertising Spend Optimization Package for BigCommerce or Shopify Stores

Don't really know if your ads are returning the amount of revenue you need to see to be successful with your brand? Unsure which social media channels you should be focusing your spend on? Just need a second-set of experienced eyes on your data to better correlate information and increase conversions? 

This package is for your brand. We're not here to create new ad creative for you, we're here to revitalize and improve your existing content so that it reaches the goals you've set for it. Our three month package is designed so that we can extract the most value out of your existing data and creative sets without having to start from scratch. 

Here's a brief overview : 

Days 1-30:

We review existing channels, ensuring analytics are tagged and tracking properly throughout all of your existing systems. We'll review and determine how much revenue is brought to the company through marketing ad spend versus SEO and quality web content. We'll learn and analyze all your ad channels and report back where the inefficiencies and room for growth are. 

Days 31-60:

We'll revamp your existing ad creatives to A/B test new copy and strategy. If you aren't yet using video advertising, we'll implement this into your arsenal and A/B test static ads to motion ads. We'll report these results to you and your team. 

If the networks you are currently utilzing are underperforming per industry standard, we'll suggest our vetted ad network platforms for you to try out. If your networks are already satisfactory, we will continue A/B testing and focus on new customer segmentation to target not-yet-reached demographics for your brand. 

Days 61-90 :

This month we'll focus entirely on your social-media advertising spend and channels. We'll start with Twitter, Pinterest, then Facebook, then Instagram. We'll brainstorm with your existing team the best ways to utilize social media advertising to increase email list size, giving you an additional avenue to convert customers. 

We'll review all the ad spend for the previous three months and compare it to the previous three months, as well as YOY historical spend, looking for best performing channels and ad creative, and present to your team our best practices for managing advertising spend and a suggested road-map for your team's next steps.